We started Unfiltered because the most useful things we learn for clients rarely fit into a press release, pitch deck, or simple thought-leadership LinkedIn post. What follows is the work as it actually is. Moving closer to a magazine than a blog, published when there is something genuinely worth saying.
LIAM FITZPATRICK · FOUNDER
What I learned during my first Sky News interview - when a client’s TV interview on Cambridge Analytica became mine
Nine weeks into running Commswork, I stepped in front of a Sky News camera to discuss the Cambridge Analytica scandal. Here's what that taught me about preparing executives for the media moments that actually matter.