Cut the Cliches – Episode Two – Elaine Pofeldt

We’re coming right back with another episode. Weekly now every Sunday.

Something for the morning commute.

And for this edition we speak with award winning journalist and author of The Million-Dollar One-Person Business, Elaine Pofeldt.

During the episode we cover:

– patterns of successful one person businesses
– achieving global reach through digital marketing
– how to find your niche
– maintaining balance in work/life
– importance of multiple revenue streams
– trends in freelancing

A massive thanks for Elaine’s patience in getting this one together.

Elaine Pofeldt, author of ‘The Million-Dollar One-Person Business’
Elaine Pofeldt is an independent journalist who specialises in small business, entrepreneurship and careers. She is the author of The Million-Dollar, One-Person Business, a look at how entrepreneurs are hitting seven-figure revenue in businesses where they are the only employees (Random House, Jan. 2, 2018).

Her work has appeared in FORTUNE, Money, CNBC, Inc., Forbes, Crain’s New York Business and many other business publications and she is a contributor to the Economist Intelligence Unit. She is also a ghostwriter.

As a senior editor at FORTUNE Small Business, where she worked for eight years, Elaine was twice nominated for the National Magazine Award for her features and ran the magazine’s annual business plan completion. Elaine graduated from Yale University with a BA in English. She lives in New Jersey with her husband and their four children and in her free time enjoys taekwondo, yoga and running.

Keep an eye out for next week’s edition with AADL’s Steve Sinha.